Wasl

Wasl, established on May 25, 2008, aims to enhance Dubai’s status as a leading hub for living, working, and tourism. Formed through the merger of the Dubai Development Board and the Real Estate Department, Wasl has since focused on project and property management, hospitality, and investment management. This successful integration involved transforming business practices, reforming employee skills, and implementing market-oriented investment strategies.

Mission

Today, Wasl is one of Dubai’s largest real estate management companies, overseeing diverse sectors and a large portfolio of assets for DREC and other entities. Wasl actively contributes to Dubai’s economic growth and symbolizes a strong relationship with stakeholders. As a customer-oriented company, Wasl prioritizes trust, respect, and innovation in asset management.

Vision

Wasl’s vision is to enhance the quality of life through superior real estate and lifestyle options. The company strives for customer satisfaction, operational efficiency, shareholder returns, employee well-being, and social responsibility. Wasl exists to develop its land to its fullest potential, creating vibrant communities where people can connect, thrive, and succeed.

Recognition

Wasl has been recognized for its excellence and achievements in the Dubai Quality Appreciation Programme and the Dubai Quality Award in the ‘service’ category.

Commitment to Excellence

Wasl aims to enhance lives and contribute to Dubai’s socio-economic growth through exceptional assets and experiences. The company strives to drive long-term prosperity for the city with a focus on customer happiness and product excellence. Wasl is committed to being a key contributor to Dubai’s growth and success.

Core Values

• Transparency and Fairness: Wasl models transparency and fairness as fundamentals of its organization.
• Innovation: Wasl encourages out-of-the-box thinking and embraces new ideas.
• Advanced Technology: Wasl takes pride in utilizing advanced technology to provide innovative services.
• Customer Happiness: Wasl prioritizes the happiness of its partners, tenants, members, and customers.

Asset Management

As an asset management group, Wasl is committed to carefully managing and growing its diversified real estate portfolio. The company aims to generate attractive returns while safeguarding and increasing asset value in the long run through its investment strategy. With a significant presence in residential, office, hotel, retail, industrial, healthcare, and multi-purpose properties, Wasl holds the largest portfolio of residential units in the city.

Notable Landmarks

Wasl’s notable landmarks include:

• Grand Hyatt Dubai
• Le Méridien Mina Seyahi Beach Resort & Marina
• The Westin Dubai Mina Seyahi Beach Resort & Marina
• Dubai Creek Golf & Yacht Club
• Emirates Golf Club
• Samari Residences
• Wasl Square (latest development)

Strategic Investments

By adopting a value-oriented approach, Wasl strategically invests in sectors that contribute to Dubai’s growth and enhance its position as a preferred destination. This includes equity investments, mergers and acquisitions, and active engagement in operating businesses that align with Wasl’s overall strategy of developing knowledge and expertise.

Conclusion

Wasl is dedicated to enhancing lives and contributing to Dubai’s socio-economic growth through exceptional assets and experiences. The company is committed to driving long-term prosperity for the city with a focus on customer happiness and product excellence.

Wasl continues to lead with a commitment to quality, innovation, and customer satisfaction, driving transformation and excellence in the real estate and asset management sectors.